The Problem with Lay’s Chips
Ok, now, we’ll for official answer from Lay’s.
I can’t tell you the key to success, but the key to failure is trying to please everybody
Ed Sheeran
McDonald's Twitter Campaign Goes Horribly Wrong #McDStories
A twitter campaign by McDonald’s backfired when people started sharing the wrong kind of #McDStories (via @bored2tears).McDonald’s kicked things off on Thursday with the hashtag #MeetTheFarmers, in a campaign meant to draw attention to the brand’s guarantee of fresh produce.
Later in the day, however, the burger company used a dangerously vague hashtag: “When u make something w/ pride, people can taste it,” McD potato supplier #McDstories
wow targeted advertising still has a LONG way to go lol
Luck is what happens when you bust your ass relentlessly, not caring about falling flat on your face trying to win.
Jason Calacanis
Source: twitter.com
Spotted in the skies above Cannes.
Folks, if an agency can’t effectively spell “famously,” I don’t think they’ll be effective at anything.
Every time you make the user make a decision they don’t care about, you have failed as a designer.
- Aza Raskin
An essential aspiration of creativity is not being afraid to fail.
The big lesson is: to succeed spectacularly you need to be ready to fail spectacularly.
Isaac “Biz” Stone, My life in business
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