We see a lot of ambient work these days, but it’s seldom as good or as arresting as this. (Thank you once again to Ads of the World.)
Here’s what the agency had to say:
To promote a home stand for the Memphis Redbirds, a minor league baseball affiliate of the St. Louis Cardinals, we covered a car in fake bird droppings and parked it near a busy intersection with a sign that read, “The Redbirds are in town.”Advertising Agency: Archer Malmo, Memphis, USA
Creative Director: Gary Backaus
Art Directors: Rich Playford, David Yeouze
Copywriter: Chris O’Brien
Published: July 2012
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