The BBC is experimenting with Perceptive Media, and it could transform TV forever

Remember when Intel turned your life into a museum exhibition using your Facebook data? Or when Google put your place of birth into Arcade Fire’s The Wilderness Downtown video? How about when Take This Lollipop warned you – specifically you – about the dangers of social networking? That’s ‘Perceptive Media’, and it’s coming to a TV near you – eventually.

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