Good Belly Project Uses Instagram To Help Feed Children In East Africa People who eat at the participating restaurants are asked to take a picture of their meal with the photo sharing app Instagram. When someone posts a photo, tags it with #goodbellyproject and sets the restaurant as their location, the restaurant will donate $1.
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Good Belly Project Uses Instagram To Help Feed Children In East Africa

People who eat at the participating restaurants are asked to take a picture of their meal with the photo sharing app Instagram. When someone posts a photo, tags it with #goodbellyproject and sets the restaurant as their location, the restaurant will donate $1.

Source: psfk.com

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    I like that this idea is built on current behaviors. Great insight. It also reminds me of the Tap Project (a bit), which...
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