January 2012
79 posts
4 tags
Jan 26th
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Jan 26th
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10 tags
Coca-Cola Polar Bears Will Watch, React to Super... →
“The two animated bears, one sporting a red scarf signaling his support of the New York Giants, the other wearing a blue and grey scarf for the New England Patriots, will be featured in a microsite, CokePolarBowl.com, that will show their reactions to the game. If the Patriots score a touchdown, for instance, the Patriots bear might raise his hands for the touchdown sign, while the Giants...
Jan 26th
1 note
8 tags
David Ogilvy on Copywriting →
youmightfindyourself: April 19, 1955 Dear Mr. Calt: On March 22nd you wrote to me asking for some notes on my work habits as a copywriter. They are appalling, as you are about to see: 1. I have never written an advertisement in the office. Too many interruptions. I do all my writing at home.  2. I spend a long time studying the precedents. I look at every advertisement which has appeared for...
Jan 26th
210 notes
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Jan 26th
273 notes
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Jan 25th
409 notes
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Jan 25th
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Jan 25th
56 notes
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Jan 25th
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Jan 24th
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Jan 24th
3 notes
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“In every job that must be done, there is an element of fun. You find the fun,...”
– Mary Poppins
Jan 24th
7 tags
Jan 24th
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Jan 24th
238 notes
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McDonald's Twitter Campaign Goes Horribly Wrong... →
A twitter campaign by McDonald’s backfired when people started sharing the wrong kind of #McDStories (via @bored2tears). McDonald’s kicked things off on Thursday with the hashtag #MeetTheFarmers, in a campaign meant to draw attention to the brand’s guarantee of fresh produce. Later in the day, however, the burger company used a dangerously vague hashtag: “When u make...
Jan 24th
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Jan 21st
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Jan 21st
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Jan 21st
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Jan 19th
40 notes
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Jan 19th
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Jan 18th
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Jan 18th
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Jan 18th
49 notes
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Jan 18th
23 notes
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Jan 18th
327 notes
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Jan 17th
136 notes
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Jan 17th
116 notes
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Jan 17th
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Jan 17th
2 notes
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Jan 17th
1 note
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Jan 17th
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Jan 17th
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Jan 15th
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Jan 14th
46 notes
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Jan 14th
4 notes
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Jan 13th
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Jan 13th
36 notes
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Jan 12th
2 notes
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Jan 12th
1 note
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Jan 12th
3 notes
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Give Your Employees Unlimited Vacation Days →
Jan 12th
2 notes
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Jan 12th
1 note
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Jan 12th
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7 tags
Jan 12th
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Jan 12th
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Jan 11th
454 notes
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Jan 9th
102 notes
12 tags
Jan 9th
31 notes
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Jan 8th
20 notes
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Jan 7th
1 note